Napier: The Awareness to Opportunity Agency
Delivering results for B2B technology clients in the UK, Europe and beyond
Yesterday’s marketing doesn’t work in today’s rapidly changing business-to-business and technology industries. We have a better, award-winning approach. Our ability to identify what’s important and strip away the irrelevant helps our clients, who are some of the most innovative and fastest-growing B2B and technology companies in the world, achieve their business goals sooner.
As an integrated agency, we have core services that form the DNA of our campaigns. Our unique four-step approach designs and continually optimises campaigns that convert awareness to opportunity more quickly, increasing your prospects’ momentum through the funnel.
Our knowledge of B2B technology audiences is deep and driven by data, and we offer specialist teams for content generation; media and analyst relations; paid media; digital (including ABM and marketing automation); and a graphic design studio.
Our Core Services
We’re an integrated agency that helps clients run campaigns across different media and channels. But there are a few services that form the DNA of our campaigns. Learn more about Napier’s marketing DNA:
Napier’s unique four-step process is designed to optimise B2B tech PR and marketing campaigns. It takes the best research on effective ways to deliver great PR and marketing campaigns and distils it into four simple steps: DETERMINE, FOCUS, DELIVER and ENHANCE. See how our 4-step process and marketing expertise helps our clients move prospects from awareness to opportunity more quickly, delivering measurable results that help them achieve their business goals.
Our Reach
Napier covers the UK, Europe and North America. We have offices across the UK and in the San Franciso Bay Area in America. We deliver global reach through our membership of Eurocom Worldwide, a network of specialist B2B technology agency partners that spans the globe.
Work for Napier
Looking for an exciting challenge at one of the UK’s leading B2B marketing agencies? If you value the same things as us: trust & openness, quality, improvement and commercial awareness, we want to hear from you. Check our current vacancies, or email us to find out if we can make a position just for you.
Customer Stories
Our Blog
Success for First Microelectronics UK Event
September 29, 2025
Last week, the first Microelectronics event took place at the Excel in London. Featuring exhibitions, conference sessions, workshops, and product…
IoT Insider Welcomes New Editor
September 26, 2025
IoT Insider and AutomationNews has welcomed a new Editor to its team: Lucy Barnard. Lucy will be leading the direction of both publications, covering…
Why AI Won’t Do It All, Adobe’s AI Agents & Dreamforce
Marketing Blog,News About Napier
September 26, 2025
In this episode of the Marketing Automation Moment podcast, Hannah and Mike dive into the latest trends in MarTech. They kick off with Act-On’s new…
The Power of Gifting in B2B Marketing: Insights from Ben Smith of Reachdesk
Marketing Blog,News About Napier
September 25, 2025
Ben Smith, Marketing Director at Reachdesk, shares his journey from professional ice skater to marketing leader and dives into the power of gifting…