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A strong UK trade show!

The organisers of Chips and Tools UK, are reporting that visitor registrations are significantly above expectations, reversing the general trend of decling trade show attendance. The success of this event supports the view that it is small, highly focussed shows, particularly those with technical conferences, that will be successful in the future.

Author

  • In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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