With everyone (well at least Napier’s design team!) talking about the pretty new Mac Mini and iPOD shuffle announced at Macworld, we thought we would buck the trend and focus on some marketing decisions made at CES. It’s quite likely that Bill Gates had some strong opinions about the decision to demo a version of Microsoft Media Center that crashed during his presentation (see the video at Silicon.com).
However we do wonder which PR expert suggested that Craig Barrett of Intel sang a duet with Steven Tyler from Aerosmith. Just in case you are wondering……we have never made a client sing a duet with a rock superstar!
