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openEmedia announces details of first newsletters

  • Mike Maynard

    • openEmedia has announced that they are about to issue the first of their newsletters – OpenPower. Two issues of OpenPower will be sent out before PCIM.

    The openEmedia newsletters will be edited by Oscar Watkins, and the aim is to create portals for some of the hottest topics in the industry – embedded, medical, lead-free, automotive, wireless and security portals are all promised in addition to the Power newsletter. Advertising rates are modest, with sponsorship of a single newsletter costing around 500 Euro. Although this does look worryingly similar the (unsucessful) model of VerticalNet, the cost-efficient setup at openEmedia might just work.

    Author

    • In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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