Despite the predictions, magazines still refuse to die! Power Systems Design Europe has announced that their circulation has grown 11.5% in the last year. With many magazines allowing circulation to fall slightly – presumably as a route to keep advertising costs per page flat – this is a very welcome investment. It’s even more impressive with the intese competition between the European power titles.
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In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.
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