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Huson investigate marketing budgets

Huson Media has some interesting research in their latest newsletter, which suggests that marketing budgets are remaining strong. Only 13% of respondents had their budget reduced in 2008, and a whopping 96% expected their online spend to either remain the same or increase.

Author

  • In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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