It’s great to hear about events and publications in our industry that are doing well, despite the recession. The Embedded Masterclass recently showed that focused events continue to thrive – even in these difficult times. This year 87 engineers attended the Cambridge (up from 65 last year) and 64 participated at Bristol (again significantly up on 54 last year). The event also saw more bookings for the workshops: with 62 participating this year vs. 57 in 2008. I was particularly please to see that this thriving event was well supported by exhibitors, with 25 companies participating: 25% up on 2008.

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Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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Shows and Events for B2B Tech UK and British Technology Publications