Don’t they know there is a recession on? PCIM 2009 managed to increase the exhibitors from 252 to 257, and to increase the floor space from 10600 to 10700 sqm. Although the growth is modest, given the current economic situation, and the fact that PCIM 2008 also showed growth over the previous year, the results are truly impressive.

Unsurprisingly, the number of visitors shrank, from 6493 to 6133, although this 5% drop should also be regarded as an outstanding performance. The exhibitor survey also revealed that 97% of exhibitors also plan to be at PCIM 2010, which says a lot about the quality of visitors to the event.

Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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