EmbeddedDeveloper.com, a joint venture between Convergence Promotions and Hearst Business Media has launched a German language site, EmbeddedDeveloper.de. The new site is built around the same product database that underpins the English and Chinese sites, but also includes a local-language newsfeed (although English stories still appear amongst the German news).
I’m not surprised that the site sees the German market as a good opportunity: it’s the largest embedded market in Europe, and engineers clearly have a strong preference for local-language publications. At the time of launch, the German site appears to be getting most of the advertising revenue from the same partners as the .com site, although if Embedded Developer can build a local audience, I’m sure that they will begin to pull in revenue from the many embedded companies based in Central Europe.
