We’ve added a summary of our research about the way that engineers use social media, and the implication for electronics marketing to our video library. The video describes the key findings of the research, including the most popular social media for engineers.
If you are really pushed for time, however, our quick five facts about engineers and social media will let you impress your collegues with hard data from our research study.
For electronics and semiconductor marketing professionals who are particularly interested in using Twitter as a social media platform, we’ve got a great video that will let you understand the limitations as well as the opportunities of Twitter as channel to reach engineers.