infographic on tablet publicationsThere’s a really nice article in AdWeek that talks about how people interact with publications on a tablet. With facts such as 70% of people prefer holding their tablet in landscape to the unsurprising news that the most commonly used action is a horizontal swipe, this article is useful for both publishers and marketers.

Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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