Poland and the Netherlands have both passed legislation to implement the EU’s “cookie directive”. Whilst Poland takes a relaxed approach that is similar to the UK, the Netherlands has prohibited the placing of cookies unless there is express consent from the user. To find out more, read the article on the marketing law blog.

Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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Technology and Marketing Legislation