Do you wonder what changes we’ll see to the way people do marketing this year? We’ve put together a slideshow presentation about the 10 things that we think will define B2B marketing in 2014.
The presentation highlights trends such as storytelling, marketing automation and purpose-driven marketing. Check it out, and let us know whether you agree with our top-10 list:
In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.
