The organisers of PCIM 2014 have reported a slight increase in visitor numbers, with 8006 people attending the show. The 391 exhibitors was barely changed from last year, although they took up 20,000 sq. m of booth space, another increase on 2013.
Napier also had a successful event, with some great announcements and excellent journalist meetings for our clients that attended. Whilst research continues to show that companies are planning to decrease spending on trade shows, PCIM and other successful European events show that if organisers can attract the right audience, exhibitors will invest in a stand.
