People from the mobile comms industry will be upsetting their partners this year as 3GSM starts on Valentines day. With over 1 billion subscribers, GSM has done pretty well as a technology, but the main concern for the visitors and exhibitors is whether higher bandwidth mobile connections will allow operators to sell more content and services, and actually make money out of the incredibly expensive licences that were purchased across Europe. As well as the usual events, there will be a charity auction, and you can bid for many of the items by GSM text message. Items include a trip to the Tour de France, and a replica of Jan Ullrich’s bike. Fortunately the trip to the Tour doesn’t require the winner to ride the bike in the race!

Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

    View all posts