Nick WalkerReed Electronics Group Paris, have sponsored a cycling team, which includes 3 former Great Britain team riders, with one of them our favourite (only!) EPN, ECN and CIE advertising rep: Nick Walker. Nick told us that they managed to complete the “four and a half” mountains of the 180km (120 miles) Grand Trophee Marmotte Alpe d’Huez in a great time, although quite a few of the 7000 other competitors were ahead of the team! He also claimed that they achieved speeds of over 80kph (downhill, possibly with the wind behind them!)

Bike TeamDespite having cycled for 9 hours over 4 of the highest mountains in the French Alpes (Col Du Glandon, Telegraph, Galibier and the finish up Alpe d’Huez), Nick doesn’t think he has suffered enough this year, so the team will race in the Ronde Picarde 190km in Northern France on Sept 10th. Anyone interested in sponsoring the team next season can contact Nick Walker.

Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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