The economy is proving very challenging for many different businesses, with shows and event organisers suffering more than most. The organisers of PCIM Europe, however, seem to be going from strength to strength and they have announced that in 2012 the event will outgrow its one-hall format and will spread across two halls for the first time.
Interestingly they cite the strong growth in exhibitors from the USA and Asia as being a major factor in the decision to expand, with strong interest from younger companies as well the well-known industry names that have supported the event for years,
It’s great to hear that the show is doing so well, and I’m looking forward to a better-than-ever PCIM in 2012!

Author

  • Mike Maynard

    In 2001 Mike acquired Napier with Suzy Kenyon. Since that time he has directed major PR and marketing programmes for a wide range of technology clients. He is actively involved in developing the PR and marketing industries, and is Chair of the PRCA B2B Group, and lectures in PR at Southampton Solent University. Mike offers a unique blend of technical and marketing expertise, and was awarded a Masters Degree in Electronic and Electrical Engineering from the University of Surrey and an MBA from Kingston University.

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