While the ability to deliver clear and compelling messaging is key for an effective PR strategy, great PR campaigns require great media relationships and a thorough understanding of the media landscape.
Napier’s 7 day email training series has been designed to provide guidance on effectively managing the media, and meeting editor expectations in a B2B environment. Each of our lessons draw on over 30 years’ experience working with the business and technology media across Europe, and outline best practices and steps you should take to secure coverage in the business and trade media, handle media interviews and strategically hijack the news agenda.
Subscribe to our 7 day email training series by completing the form below:
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