Our Blogs
Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Why Engineers Ignore Your Automated Campaigns (And How to Earn Their Attention)
Marketing automation is easy. Anyone can do it. All you have to do is keep looking for an agency partner that has a deep understanding of what…
Introducing the Enforce Tac Conference 2026
For the first time, Componeers GmbH, in collaboration with NürnbergMesse, is launching the Enforce Tac Conference – the Future Forum for Security…
Future Horizons: November Semiconductor Update
We’re pleased to share the Future Horizons Semiconductor Update for November. For the latest industry insights read on below: Executive Summary…
Why B2B Needs Its Own Social Media Platform – Adi Krysler – Oktopost
Why B2B Needs Its Own Social Media Platform– Adi Krysler – Oktopost Oktopost’s VP of Marketing, Adi Krysler, joins the podcast to discuss how the…
EETech Acquires Datasheets.com
EETech Group has acquired Datasheets.com, a leading online source for electronic component datasheets and technical documentation. The platform now…
Mastering Social Media in B2B – Emily Thompson – CoSchedule
Emily Thompson, Marketing Manager at CoSchedule, joins the podcast to share practical strategies for building smarter, more consistent social media…
MetalMakina and Hydraulic & Pneumatic Magazines Strengthen Their Global Presence
MetalMakina magazine and Hydraulic & Pneumatic magazine, two of Turkey’s leading B2B publications in the fields of metalworking, machinery,…
Get Involved in DATE 2026 — Verona Awaits!
DATE 2026 will take place on 20th–22nd April 2026 in Verona, bringing together the electronic design automation, embedded system, and emerging…
The Role of Video in Engaging Customers – RS Raghavan – Animaker
RS Raghavan, CEO and Co-Founder of Animaker, joins the podcast to share how his passion for visual storytelling inspired a platform that makes video…
The Next Phase of Marketing Automation: Lessons from Dreamforce and HubSpot
In this episode of the Marketing Automation Moment podcast, Hannah Kelly and Mike Maynard explore whether marketing automation as we know it is truly…