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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.

HubSpot’s State of Marketing Report 2020

We were delighted to receive our copy of HubSpot's state of marketing report 2020, which surveyed over 3,400 global marketers, and were excited to…

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New OScopes.info Platform Announced

OScopes.info is a new online platform, providing the latest news, articles and updates from the oscilloscopes industry. The platform is a sister…

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MachineBuilding.net Announces New Ownership

MachineBuilding.net has announced new ownership, with the online flagship site having recently been sold to The Engineering Network Ltd. Launched…

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A Napier Study: The Impact of COVID-19 on B2B Technology Marketing Budgets

In May 2020, Napier conducted research to understand how the COVID-19 crisis was affecting B2B Technology companies' marketing plans, investigating…

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German Publication photonik Launches English Website

German publication photonik has announced the launch of its English language website, Laser and Photonics, which will cover topics such as…

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A Napier Webinar: The 7 Marketing Automation Campaigns that Should get you Promoted

It’s no secret that when used right, marketing automation platforms can produce fantastic results; and the key to success is to implement campaigns…

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Success for PCIM Europe Digital Days 2020

We were delighted to hear about the success of PCIM Digital Days, which recently took place as a replacement for PCIM Europe 2020. The two-day online…

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Latest Updates from German Publisher Huethig

We were delighted to receive several updates from German publisher Huethig, which has been busy extending its digital offering, as well as saying…

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A B2B Ignite Session: 6 Things to Consider When Choosing Your Martech Stack

I was lucky enough to recently attend the B2B Marketing Ignite event over a period of 3 days, attending various sessions on topics including ABM,…

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Napier Passes PRCA CMS Audit Again!

We are delighted to share some great news from the Napier team, as we have received confirmation that we have passed our annual PR Consultants…

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