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Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Editorial Changes and Updates from UK Electronic Publications
It's been a busy month of editorial changes across the UK Electronic publications, and we have several key updates to share. Electronic Specifier…
Success for Industry Tech Days 2021
Industry Tech Days 2021 recently took place between the 13th and 17th September, and the virtual conference has been declared a huge success, with…
Napier Named as Finalist at The Electronics Industry Awards 2021
Following an online vote within the industry, we are honoured to announce that Napier has been named as a finalist for ‘The Most Outstanding PR…
Does Account Based Marketing Work for Small-Medium B2B?
Mike Maynard, Managing Director at Napier recently sat down with Jose Palomino host of The Revenue Throughput Podcast. In this episode, Mike…
Global Industry Focus Magazine Announces First Issue
In May 2021, we reported on the launch of a new digital magazine, Global Industry Focus, launched by the same team behind What's New in Electronics…
Electronic Component Show Going Ahead in May 2022
Back in April 2021, we reported that the Electronic Component Show (ECS) which had originally been meant to take place in 2020, had been postponed…
MailChimp and SharpSpring Acquired: Email is Still a Great Marketing Channel
In the last week there have been two major announcements in the world of email marketing and marketing automation: SharpSpring and MailChimp have…
The Engineering Network Ltd Acquires Industrial Technology Magazine
Industrial Technology, the design engineering magazine has been sold by its previous owner George Bennett to the engineering publisher The…
BEEAs Still Open for Entries
The British Engineering Excellence Awards (BEEAs) is still open for entries, with a deadline of Friday 5th November 2021. Produced in association…
A Napier Podcast: Interview with Naren Hariparanthaman – Social Animal
In this podcast episode, we interview Naren Hariparanthaman, Co-Founder and CEO at Social Animal, a content intelligence platform. Naren shares his…