Our Blogs
Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Registration Now Open for The Electronic Component Show
Earlier this year, we wrote about MMG Publishing's launch of its new event, The Electronic Component Show (ECS). Due to take place on the 14th May…
IML Group Announce Special Print Edition of Connectivity
IML Group has announced a special print version of its online portal Connectivity. The portal currently provides readers with the information they…
EETech Announce Acquisition and Rebranding of Control.com
EETech has announced its expansion into the automation field with the acquisition and re-branding of Control.com; now known as Control Automation.…
Datateam Business Media Acquire Electronics World
Datateam Business Media has announced the acquisition of Electronics World; as the publication joins the company's comprehensive product portfolio,…
Mark Allen Group Welcome Charlotte Hathway as New Deputy Editor
Publishing house Mark Allen Group has welcomed Charlotte Hathway to the team. Charlotte joins as an Deputy Editor and will work across Critical…
Theo Van Gelder Announces Retirement
We were sad to hear that Theo Van Gelder, a well known figure and journalist in the electronics industry, will be retiring at the end of this year.…
A Day in the Life of an Account Manager
At Armitage Communications, we’re keen to share with you the different roles we have within the team. From Account Directors through to Marketing…
Advertising on Social Media: Microcontroller Vendors Trying to use Paid Social
It’s interesting that there is still a divide over whether social media is an effective channel for semiconductor companies. Ultimately, the only way…
Napier’s First Trends Webinar
Here at Napier we've decided to take a new approach to sharing our insights of the industry, with our first recorded trends webinar! Our webinar…
Five Stats That Prove Why LinkedIn Should be Part of Your Marketing Strategy
It’s no secret that LinkedIn has significantly increased in popularity over the last couple of years, with B2B marketers flocking to the platform to…