Our Blogs
Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
All About Circuits Unveil New Features with Site Relaunch
EETech has announced the relaunch of its site All About Circuits (AAC), revealing a new sleek design as well as access to a new set of features. As…
Datateam merges two titles, forming ‘Factory & Handling Solutions’
This October, Datateam Business Media is celebrating the 70th anniversary of Factory Equipment magazine. With over 700 issues under its belt, the…
Aspencore Increase Networking Opportunities at Power Electronics Summit 2019
Aspencore Media in co-operation with Bodo’s Power Systems, has revealed that this year’s Power Electronics Summit will feature a ‘networking evening’…
Launch of new manufacturing publication ‘MADE in Ireland’
Earlier this year, it was announced by MA Business that a new publication ‘MADE in Ireland’ will be created to reflect and promote the success story…
WTWH Media Acquire Advantage Business Media Assets
In June of this year, we wrote a blog about the sad closing of publisher Advantage Business Marketing (ABM), with the future of publications like ECN…
Who Should You Target: The Grass Roots or the C-Suite?
In our business there certainly seems to be a trend of companies wanting to allocate more of their time and money to reaching the most senior…
Elektronik Magazine Introduces New Issues for 2020
Elektronik magazine, has announced 'Elektronik 2.0', as the editorial team has revealed that for 2020 instead of regular and special editions, the…
Easily Develop Personas with our B2B Persona Creator Tool
It’s no secret that the key to a successful campaign, is ensuring that you are targeting the right audience, and with the right messages. Online…
Five trends in industrial robotics that are helping to transform manufacturing
Today a Meltwater search of ‘robotics’ headlines tallies 24 results across 12 titles including BBC News, Financial Times and HR magazine. We’re…
What is Active View Viewability and How Can You Improve its Performance?
Ian Poole, editor of Electronics Notes, has provided some great insight with his blog posts in the past, which is why we were delighted to receive…