Our Blogs
Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.
Editorial Changes at WEKA FACHMEDIEN
Publishing house, WEKA FACHMEDIEN, has announced three key changes to its editorial team, as Frank Riemenschneider takes over as Editor-in-Chief for…
Electronics Weekly Welcomes Alex McCarthy to Editorial Team
Electronics Weekly has welcomed a new member to its editorial team, as Alex McCarthy joins as a reporter. Alex will be covering general news and PR,…
Opening young minds to careers in engineering
For a few years now we’ve been advocating STEM subjects for both study time and play. With engineering a critical part of the UK economy, luckily…
Armitage Communications Welcomes New Account Director
Armitage Communications has welcomed Ian Jarrett to the team as Account Director. Ian joins the agency with a strong engineering background, and…
The Two ingredients of Magical Marketing Automation
Marketing is changing rapidly: just a few years ago it was only the brave pioneers who were running marketing automation systems, yet today the…
Napier Partnership Streamlines Structure with Peter Bush Communications Merging into Armitage Communications
The Napier Group announced today the merging of Peter Bush Communications into Armitage Communications: forming a specialist high-tech PR and…
Success for IKTEM Conference 2019
The IKTEM Conference 2019, an international development event for ICT, electronics and mechatronics development engineers, has been declared a great…
Inbound Marketing: 5 Tips for Success
Marketing strategies tend to come and go, but Inbound marketing has proved that it is here to stay. Even after a decade in the marketing world,…
Industrial Automation – Topics for 2019
In recent years we have all rode the IIoT wave, discussed topics with science fiction sounding names such as ‘augmented reality’ and ‘artificial…
PCIM Europe 2019: Another Successful Show
PCIM Europe 2019, the leading international event for power electronics, has delivered some impressive results; welcoming a total of 12,182 visitors…