Marketing Blog

Some news, tips and tricks from the world of marketing that caught the attention of the team at Napier. Our marketing blog is where we share some of the things that have inspired, impressed or amused us.

A Napier Podcast Interview with Daan Reijnders – Foleon

In our latest podcast episode, we interview Daan Reijnders, co-founder and CEO of Foleon, a content creation platform where users can create engaging…

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How B2B Marketers Can Increase Engagement With Animated Content

Ross Edmonds, Senior Graphic Designer at Napier, shares his views on how animation can increase content engagement for B2B marketers.  We all want…

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Using PR to… Maximise Trade Show Attendance

Trade shows are a great way to get out and meet people. They can offer a fantastic opportunity to meet up with existing customers in one place, but…

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A Napier Podcast Interview with Chad Reid – Jotform

In the latest podcast episode, Mike sits down with Chad Reid, VP of Marketing at Jotform, an online form builder offering a suite of productivity…

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A Napier Podcast Interview with Ian Ferguson – Lynx

Ian Ferguson, VP of Sales and Marketing at Lynx Software Technologies, sat down for our latest podcast episode in the B2B marketing professionals’…

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A Napier Webinar: The 7 Steps to Kickstarting a Successful Podcast

There is a significant difference between setting up a sustainable, impactful and ultimately successful podcast versus a podcast that flops at the…

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Napier Charity Sponsorship: Why We Are Choosing to Support Foothold

This year we were approached by the organizers of the Electronics Industry Awards to be a charity sponsor.  For us, it was a no-brainer, and we…

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A Napier Podcast Interview with Mike Roberts – SpyFu

In this podcast episode we interview Mike Roberts, Founder and CEO of SpyFu, a search analytics tool offering competitor keyword research tools. Mike…

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A Napier Podcast Interview with Hannah Ingram – Ignys

In the latest episode of our leading B2B marketing professionals series, we interview Hannah Ingram, Marketing Manager at Ignys, an electronic and…

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Should You Trust Software Review Sites?

In the second episode of the Marketing Automation Moment podcast, Mike and Hannah share their thoughts about why third-party form vendors are so…

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