Marketing Blog
Some news, tips and tricks from the world of marketing that caught the attention of the team at Napier. Our marketing blog is where we share some of the things that have inspired, impressed or amused us.
A ‘Napier Nine’ Video… Get to Know Digital Marketing Specialist Hayden Reader
In our ‘Napier Nine’ video series, we’ve been taking the time to learn more about the team. In this instalment, we introduce you to Hayden Reader,…
A Napier Podcast: Interview with Matt Young – UserVoice
In this podcast episode, we interview Matt Young, CEO of UserVoice, a product feedback management solution for SaaS platforms. Matt explains how the…
7 Current Trends in Graphic Design
The last couple of years have been unprecedented, and companies have been faced with challenges to adapt the way they communicate with customers,…
Five Tech B2B Campaigns That Thought Outside the Box
It’s easy to fall into the trap of repeating the same old tactics when planning your next B2B technology campaign – but don’t be surprised if you get…
A Napier Webinar: How to Crush Your First Paid LinkedIn Campaign
Paid LinkedIn campaigns can offer a great RoI, are low cost and quick to set up. However, the success of these campaigns relies on the finer details…
A Napier Podcast: Interview with Tim Langley – CANDDi
In this podcast episode, we interview Tim Langley, CEO and Founder at CANDDi, a digital intelligence tracking platform. Tim shares his journey to…
Why a LinkedIn Pod isn’t the Solution to Extending Your Reach on Social Media
Over the last couple of months, you might have seen some of my posts get a large number of likes or comments, and will have seen me liking and…
A Napier Podcast: Interview with Sarah Bond – Lucky Orange
In this podcast episode, we interview Sarah Bond, Vice President of Marketing at Lucky Orange, a website conversion optimization tool. Sarah shares…
What B2B Marketers Need to Consider When it Comes to Email Marketing
Natasha Websdale, Marketing Specialist at Napier, shares her views on what B2B marketers need to consider when it comes to email marketing, drawing…
A Napier Webinar: Don’t Get Left Behind: Next-Generation B2B Content Tools
Content marketing is continuously evolving, and the format of content is no exception. New B2B content tools are now available offering marketers an…