Marketing Blog
Some news, tips and tricks from the world of marketing that caught the attention of the team at Napier. Our marketing blog is where we share some of the things that have inspired, impressed or amused us.
Leadtail – How a PR-Led B2B Marketing Agency is Generating Leads For Their Clients
Mike recently appeared on the Leadtail podcast, where he talked about PR as a strategy, lead generation, and the benefits of content repurposing. He…
A Napier Podcast Interview with Masha Petrova – Nullspace
Masha Petrova, CEO of Nullspace, a simulation software company joins the latest episode of the Marketing B2B Technology podcast to share her journey…
A Napier Podcast Interview with Xenia Muntean – Planable
Xenia Muntean, Co-Founder and CEO of Planable, a content collaboration platform, shares some great tips for repurposing content on social media to…
A Napier Webinar: Segmentation Secrets: 9 Ways to Target the Right Audience
Do you struggle to target the right audiences with your campaigns? Or find it difficult to reach your target audience in the most impactful way?…
Is your data safe? HubSpot’s Hack Creates Concerns
HubSpot’s recent data hack raises serious questions about the safety and security of our data. Mike and Hannah discuss the implications of this data…
Q&A With Napier’s Digital Marketing Apprentice
‘Napier Has a Get Stuck in Approach’ Starting out as a young B2B marketer can be daunting, especially in such a competitive landscape. Where…
A Napier Podcast Interview with Andrus Purde – Outfunnel
Andrus Purde, Co-Founder and CEO of Outfunnel, an integration platform, discusses the importance of sharing data between marketing and sales teams…
A Napier Webinar: The Good, The Bad, and The Ugly of Marketing Measurement
Are you struggling to impress the board with the results of your marketing and PR campaigns? Would you like to align your marketing KPIs to business…
Napier Ranked in Top 50 Agencies in the B2B Marketing Benchmarking Report 2024!
We are delighted to share that Napier has been featured in the B2B Marketing Benchmarking Report 2024, ranking in the top 50 of UK B2B marketing…
A Napier Podcast Interview with Mark Donnigan – Virtual CMO
In this episode of Marketing B2B Technology, Mike chats with Mark Donnigan, a virtual CMO who works with tech companies. Mark shares insights into…