News About Napier
Find out what’s happening in our world! This is where we post the latest news about us, our clients and some of the other agencies across the globe with whom we partner.
Armitage Communications Welcomes New Account Director
Armitage Communications has welcomed Ian Jarrett to the team as Account Director. Ian joins the agency with a strong engineering background, and…
Napier Partnership Streamlines Structure with Peter Bush Communications Merging into Armitage Communications
The Napier Group announced today the merging of Peter Bush Communications into Armitage Communications: forming a specialist high-tech PR and…
All the CIM Lecture Notes – A Mini Marketing Course
Throughout my Chartered Institue of Marketing (CIM) qualification in Professional Marketing, I've been writing up lecture notes to give a little…
Napier Partners with Market Analysis Experts Vantage Research
Napier recently started a partnership with Vantage Research, experts in market analysis, giving our clients access to invaluable information about…
CIM Lecture notes – Week 7 – Media Implementation Cycle
This week’s lecture notes will look at how the media implementation cycle fits into marketing communication planning, and how we might measure…
CIM Lecture notes – Week 6 – Integrated Communications Planning
With our Integrated Communication plan hand-in just around the corner, we decided to look at identifying appropriate SMART communication objectives…
Winning with Conversion Rate Optimisation – from Marketing Week Live 2019
Marketing Week Live (MWL), well it’s probably one of the most hyped marketing events in the UK. As you can imagine it got very busy, so don’t make…
CIM Lecture notes – Week 5 – Brand Building Models
After last week’s lesson, on the importance of brand and product management. This week we explored how we use models for brand building. We also…
My Work Experience Week with Napier
Lily McIntosh, a Year 10 Durrington High School Student recently completed a week's work experience at Napier. Read her blog to find out what she…
Electronics Notes now Exceeding a Million Page Views a Month
We recently wrote about Radio Electronics' incorporation into Electronics Notes, as editor and owner Ian Poole entered semi-retirement; and we are…