News About Napier
Find out what’s happening in our world! This is where we post the latest news about us, our clients and some of the other agencies across the globe with whom we partner.
CIM Lecture notes – Week 7 – Media Implementation Cycle
This week’s lecture notes will look at how the media implementation cycle fits into marketing communication planning, and how we might measure…
CIM Lecture notes – Week 6 – Integrated Communications Planning
With our Integrated Communication plan hand-in just around the corner, we decided to look at identifying appropriate SMART communication objectives…
Winning with Conversion Rate Optimisation – from Marketing Week Live 2019
Marketing Week Live (MWL), well it’s probably one of the most hyped marketing events in the UK. As you can imagine it got very busy, so don’t make…
CIM Lecture notes – Week 5 – Brand Building Models
After last week’s lesson, on the importance of brand and product management. This week we explored how we use models for brand building. We also…
My Work Experience Week with Napier
Lily McIntosh, a Year 10 Durrington High School Student recently completed a week's work experience at Napier. Read her blog to find out what she…
Electronics Notes now Exceeding a Million Page Views a Month
We recently wrote about Radio Electronics' incorporation into Electronics Notes, as editor and owner Ian Poole entered semi-retirement; and we are…
A ‘Napier Nine’ Video… Get to Know Account Director Rhianna Bull
In our ‘Napier Nine’ video series, we’ve been taking the time to learn more about the team. In this instalment we introduce you to Rhianna Bull,…
A ‘Napier Nine’ Video… Get to Know Account Administration Executive Danielle Robertshaw
Danielle Robertshaw, Account Administration Executive at Napier, is the latest to take part in our ‘Napier Nine’ video series. Discover Danielle’s…
CIM Lecture Notes – Week 4 – Brand and Product Management
This week we learnt how, as a company we build a successful brand and communicate this with our customers. Organisations can sell their products or…
CIM Lecture notes – Week 3 – Allocating internal resources
Each organisation needs efficient resources to maintain successful business, and these resources need to be effectively managed and allocated. Last…