News About Napier

Find out what’s happening in our world! This is where we post the latest news about us, our clients and some of the other agencies across the globe with whom we partner.

Why I took a cheesy American sales course

I’ve just finished a sales course run by HubSpot. Sales? I’ve done this before in my career, so why should I spend time on another course? And…

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INBOUND Taught Me: How to Overhaul Lead Nurturing and Double Conversions

Throughout my time at INBOUND 2017, I spent a lot of time listening about HubSpot’s (rightly so) ‘awesomeness’.  This is why it was almost refreshing…

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The moment we’ve been waiting for – our zest for PR is celebrated at the Petroleum Economist Awards

Never in my three and a half years at Armitage Communications have I experienced such a build-up of emotions in such a short time. Over the last…

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chatbot

We are developing chatbots. Have we gone mad?

At Napier we have a project to evaluate and develop chatbots. Yes chatbots for B2B! I have to admit that initially I was really skeptical, but now…

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We’re a Top 10 PR Agency!

Many thanks to the team at BestForWeb, which has named Napier as the number one PR agency in the South East, and a top 10 PR agency nationally. Check…

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LinkedIn Lead Generation

INBOUND 2017 Taught Me: HubSpot Finally Reveals the Secrets to Achieving Explosive Success on LinkedIn

Throughout my time at INBOUND, I attended several conferences surrounding a variety of subjects. This varied widely from ABM to lead nurturing, and…

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Vector’s Anna Barcelos – Marketing Expert Interview

Anna Barcelos, Director of Marketing at Vector Software, is the latest marketer to have been interviewed for our marketing expert series. As a…

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INBOUND 2017 Taught Me: The Importance of Look-Alike Campaigns

Most marketers are familiar with look-alike campaigns: rather than simply retargeting visitors to your website, you can build campaigns to reach…

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INBOUND 2017 Taught Me: Topic Clusters

INBOUND 2017; what a week. Bringing together the best of HubSpot talent along with various marketing professionals and a few big names to add some…

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The Top 15 Things We Learnt at INBOUND 2017

Recently, Napier took a trip to Boston to attend the HubSpot INBOUND conference held from the 25th-28th September 2017. As the biggest INBOUND…

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