This is a summary of all the blog posts we have written about Electronics Sourcing up to December 2018.
Electrical Sourcing to close
January 31st, 2017
Sadly, MMG Publishing has decided to call time on Electrical Sourcing, with the January / February 2017 edition to be the last one published. Always a smaller publication to it’s big sibling, Electronics Sourcing, the closure of the title shows how difficult it is for publishers to take an idea and create a franchise of titles from it.
Mark Leary, the publisher at MMG told us, “Electrical Sourcing has not followed the same successful momentum that the other MMG publications are generating and has not been covering its own production costs for quite a while. With limited sales income it is no longer viable to continue publishing.”
The good news is that the editorial content for Electrical Sourcing, such as industrial automation, sensors, lighting, box build and enclosures will be merged into an even stronger Electronics Sourcing.
First Issue of Electronics Sourcing Deutschland Published
February 11th, 2016
Electronics Sourcing Deutschland, the new German-language publication in MMG’s “Sourcing” family has just published its first issue. In print. That’s right: a new print title for the already-busy German market.
The February 2016 issue of Electronics Sourcing Deutschland (click link to view online) will be distributed to 13,500 readers in Germany, Austria and Switzerland, with more copies available at the embedded world show in Nuremberg. One interesting sign of the commitment of MMG to their print readership is tat the publication is already registered with the Audit Bureau of Circulations (ABC), in preparation for its first ABC independent audit. Clearly print is not dead!
MMG have invested in a high quality editor, Wolfgang Patelay. This popular journalist brings a huge amount of experience to the title, providing real credibility to Electronics Sourcing Deutschland.
The new publication follows the same format as other sourcing products, and is clearly aimed at an audience of buyers, rather than design engineers. This approach has proved very successful for the sister titles, and delivers obvious value to distributors in particular, who must cultivate their relationship with buyers if their work designing-in products is to be rewarded with purchase orders.
Mark Leary, ESD’s publisher said “ I am delighted with the launch edition of ESD. Wolfgang Patelay has done a superb job with quality and informative editorial specifically for the electronics purchasing function and Marcus Plantenberg has also done a great job encouraging advertisers to support this launch edition. To produce a 52 page launch edition is an excellent effort and matched with the reader interest from readers in Germany, Austria & Switzerland I have decided to fast track through the ABC audit registration especially now we have two full time circulation researchers speaking to readers in German language”.
ESD will be published in April, July and October in 2016, and in 2017 will increase frequency to ten editions.
For more information, see the Media Pack, which is available in both English and German language.
Electronics Sourcing plans Boston event
July 10th, 2013
With the UK ES LIVE event featuring 91 exhibitors and delivering an impressive 57% growth in 2013, the team at Electronics Sourcing has decided to expand their ambitions to the USA. Their first American event will be ES LIVE Boston, which will be held on 3rd October 2013. It will be a free one-day networking event that is designed for both the electronics supply chain community and design engineers. For more information visit the ES LIVE website.
Video from ES Live 2013
June 16th, 2013
Did you miss ES Live 2013 and the delights of Milton Keynes? Don’t worry! The organisers have kindly provided these video highlights of the successful show:
For more videos, check out the Electronics Sourcing YouTube channel.
Electronics Sourcing to hold seminars at electronica
September 14th, 2012
Electronics Sourcing will hold two ES Live seminars on Thursday 15th November 2012 in the Electronica Forum, Hall A3 Room A3.242. The event will consist of two live debates:
- Time-to-Market – 2.00pm – 2.45pm
- Supply Chain Security in a Turbulent World. 2.45-3.30pm
Digital is dead – readers want print!
August 20th, 2012
According to Electronics Sourcing, 90% of their readers want the publication in paper format. Is this typical of all publications in the electronics sector? Probably not. Whilst it’s common knowledge that Europeans still have a fondness for “dead tree media”, I suspect that there are several reasons why Electronics Sourcing might have got such an extreme response. Read the debate on LinkedIn, where readers and journalists chime in with their opinions.
Electronics Sourcing aims for a global audience with new website
February 4th, 2012
Electronics Sourcing has launched a new website which it hopes will reach electronics purchasing and supply chain professionals in the UK, Europe and North America. The site launches with over 4,000 articles and features a wide range of content, including a section dedicated to electronics assembly professionals.
The site looks great, and grabbed my attention because it is built on WordPress. We’re currently running a project for a client to build them a new site using this CMS, and I’m fascinated by the way that the same platform is being used for such a wide range of sites: from small personal blogs to large publications.
ES LIVE moves to a bigger location
July 6th, 2011
The UK is one of the toughest countries for trade shows, so it’s great to hear that ES LIVE 2012 is relocating to a larger venue – the Royal Berkshire Conference Centre Hotel within the Madejski Stadium, home of Reading Football Club and the London Irish Rugby Club. The new location has space for 80 table top exhibition stands, and room for 300 people to attend the industry networking dinner.
In addition to principal component manufacturers, franchised and non-franchised distributors, catalogue distributors and CEMs, the organisers plan to add exhibitors and conference content for manufacturing and test engineers, which will promoted via Electronics Sourcing’s sister magazine Electronics Assembly.
Purchasers buy in to Electronics Sourcing Live
May 27th, 2011
Electronics Sourcing Live is not a typical trade show. More reminiscent of a matchmaking service for purchasers and suppliers than a conventional trade show, the success of the event depends on the quality and not the quantity of buyers who attend. Mark Leary, organiser of the event, told me that they are delighted with the outcome of the first Electronics Sourcing Live, which was held just over a week ago, saying that half of the 34 exhibitors have already enquired about bookings for next year and they’ve set a target of attracting “around 80” exhibitors in 2012.
The total number of attendees for the one-day exhibition and conference was 300: a decent number considering the nature of the event. The evening dinner also proved to be successful, with 120 people networking in an informal setting.
If you didn’t make the event, you can find video highlights on the Electronics Sourcing website.
Electronics Sourcing North America completes BPA audit
January 31st, 2011
There has been a clear move away from audits by publishers in the last couple of years. In addition to the cost saving, digital distribution means that many publishers focus on open rates rather than detailed audits.
Whilst open rates are important, they can’t give the demographic information that is provided by an audit. So I was delighted to see one new publication, Electronics Sourcing North America, complete its first BPA Worldwide Initial Business Publication Audit less than a year after the title was launched.
Mark Leary, MMG Publisher, made a great point about audits: six years ago when the company was formed BPA audits were the preserve of the large publishing houses. Now it’s often the small publishers who focus on a specific market that are investing in high-quality, requested circulation and the audits that demonstrate the quality.
Although there is a lot of value in the stats available online, I’ve been sad to see the “easy” metrics, such as clicks and opens, gradually push out the more detailed analysis of quality and relevance that is provided by a rigorous audit. Let’s hope that advertisers reward MMG and the other publishers that continue to invest in circulation quality.
Electronics Sourcing North America appoints Gina Roos as full-time editor
December 12th, 2010
Electronics Sourcing North America has appointed Gina Roos as the publication’s full-time editor, and at the same time has acquired Gina’s Electronics Advocate website.
Electronics Sourcing plans networking event
August 21st, 2010
Electronics Sourcing will be holding a event called Electronics Sourcing Live, consisting of networking, seminars & a table top exhibition in 2011. The event will be held at the Regency Hotel, Newbury, Berkshire on 12th May.
Launching a show in the UK is a brave move, something Electronics Sourcing seem to specialist in! An excited Mark Leary, Publisher of Electronics Sourcing, told me that he felt that there was strong demand for an event that targets purchasing professionals in the electronics industry told me that there was a strong demand for an event that specifically for purchasers. The event will also include a networking dinner that will allow manufacturers, distributors and purchasers to get to know each other better.
The event is an interesting idea. Although the UK is possibly the toughest market to get people away from their desks, niche events continue to work well. With seminar topics such as Lead Times, Component Obsolescence, Counterfeiting and Time to Market, the content should be sufficiently different from other events to make this day a success.
Electronics Sourcing Europe strengthens sales team
January 20th, 2009
Annette Tisken has joined MMG Publishing as area sales manager for advertising sales within Germany, Austria & Switzerland for Electronics Sourcing Europe and Electronics Assembly. Annette, who previously worked on E&E, will also work alongside Iris Steinbacher the editor from Munich.
Electronics Sourcing Europe claims successful launch
September 19th, 2008
MMG Publishing has told us that the November 2008 launch issue of Electronics Sourcing Europe will run to 126 pages, an impressive feat for the first issue, even allowing for the boost in interest because of electronica. In addition to exceeding pagination expectations, MMG has expanded circulation to 31,000, and promise that they will have 35,000 readers “soon”. Who says publishing is dying?!
Sourcing and Assembly increase frequencies
December 16th, 2007
MMG Publishing has annouced that Electronics Sourcing and Electronics Assembly magazines will both increase their frequencies in 2008. Electronics Sourcing plans 12 monthly editions, plus an electronica special issue, and Electronics Assembly will
increase to eight editions during the year. This is great news, and with the improvements made in the last year to these titles’ websites, this move helps demonstrate that European still like and use both print and online media.
Electronics Sourcing to launch email newsletter and new website
January 29th, 2007
Electronics Sourcing is launching a new website and email newsletter, giving advertisers new ways to reach their purchasing-orientated audience. Interestingly, the existing website www.electronics-sourcing.co.uk will remain separate from the new reader-orientated site at www.esdigital.co.uk. We’re promised that half of the newsletter content will exclusively online, with the other half taken from stories also covered in the print publication, providing a strong reason for people to open and read the email. The initial circulation is 5K, with Electronics Sourcing claiming 100% opt-in. The email newsletter will be issued every 2 weeks, and will offer advertisers nine banner slots and four ad boxes.
This move obviously makes sense from the publisher’s point of view, and offers a list of purchasing contacts which is a segment with limited choices to source names. If we were to be picky, we’re not quite sure of the reasoning behind having two websites, and feel that this might confuse or even discourage readers who land at the www.electronics-sourcing.co.uk site by mistake.
Electronics Sourcing breeds new title
March 27th, 2006
MMG Publishing has announced the launch of Engineering Sourcing, the creatively-named sister publication of Electronics Sourcing. Launching in May, this title aims to target the buyers of electro-mechanical/mechanical products and services, and will be edited by Jon Barrett, who also edits Electronics Sourcing.
Electronics sourcing to launch in April
March 30th, 2005
The Electronics Sourcing website is now live, and the magazine team – reunited from MIT Publications – of Jon Barrett as editor and Mark Lery as advertising manager are aiming for an April launch.
Electronic Sourcing to launch in UK
February 22nd, 2005
It’s good to relay some news of a new title launch in Europe! A new monthly magazine called Electronic Sourcing is launching in in the UK in April. The editor will be Jon Barrett, whose recent credits include editor of Electronic Designer and Electronics Buyer, and advertising will be handled by Mark Lery who also worked on these titles. The circulation is planned at 9300 – addressing about 5500 companies – from the first day. The madia pack is due out next week, and we will update you on the details when we’ve had a chance to review the data.
