Our Results - Case Studies and Testimonials

Napier is an award-winning agency and has been at the heart of marketing technology in Europe since 1984. We combine strategic planning, PR, advertising, direct marketing, events and new media into cohesive, pan-European campaigns which help our clients turn objectives into achievements.

Take a look at some of our successful campaigns below:

Engaging European Media with a Virtual Product Launch

Engaging European media through a successful virtual launch that secured top-tier attendance, interviews, and strong EMEA coverage.

Engaging German Media with a Successful Editor Lunch

Strengthening Vicor’s German media relationships through a successful editor lunch that delivered top-tier coverage and renewed engagement.

Increasing Demand in the Food and Beverage Industry

Driving demand with a high-performing multi-channel eBook campaign that delivered exceptional CTRs and strong lead generation.

Driving Worldwide Visibility and Growth Through Targeted PR

Building visibility through thought leadership, media outreach, and extensive coverage that strengthened brand perception.

Increasing Awareness and Building Strategic Messaging in EMEA and USA

Boosting global awareness with strong press exposure, above industry average email and social campaigns, targeted ABM, and standout Edge AI thought leadership.

Using a Customer Case Study to Generate Coverage Across Europe

Showcasing innovation through a customer-led story that delivered major pan-European coverage, multi-format content, and strong editorial engagement.

Securing High-Quality Coverage with a Digital Press Conference

Driving strong EMEA engagement with a high-attendance virtual press launch that secured top-tier interviews and extensive pan-European coverage.

Developing Technical Content for Launch of New Robot

Supporting the launch of a new robot with high-impact collateral that drove standout feedback, engagement, and market visibility.

Developing High Value Content to Drive Pan-Regional Exposure

Maximising impact from a case study with pan-regional coverage and strengthened customer relationships through strategic content and targeted outreach.

Raising Brand Awareness With Thought Leadership Content

Creating an interview book that boosted embedded market authority, drove multichannel reach, and strengthened key supplier relationships.

Driving Leads Through Account Based Marketing (ABM)

Building targeted engagement with an ABM campaign that delivered awareness, precise account reach, and a key sales-qualified lead within a week.

Raising Awareness with a Successful Europe-Wide Infographic Campaign

Creating a powerful safety infographic that drove strong engagement across technical audiences and expanded visibility through an animated version.

Bringing the Brand to Life at MWC with Dynamic Video and Design

Enhancing event presence with stand videos and graphics that boosted brand visibility and led to continued support for major industry exhibitions.

Boosting Traffic with Consistent, Engineer-Focused Blog Content

Driving engagement through high-value blog content that attracted power engineers and delivered some of the site’s highest-performing pages.

Delivering Consistent Global Branding Across Reseller Websites

Delivering globally consistent branding with a flexible website plugin that improved SEO, boosted leads, and unified reseller sites worldwide.

Boosting SEO and Traffic with an Interactive IoT Battery-Life Calculator

Driving website traffic with an interactive IoT battery-life calculator that received hundreds of high-value visits.

Driving Global Engagement with Engineering Innovation Campaign

Driving awareness with a challenge that attracted 30,000 visitors from 171 countries and inspired impactful engineering ideas.

Developing Content to Showcase Client Products and Expertise

Showcasing expertise through curated content that secured strong media coverage and became highly successful assets across key industry events.

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Driving Traffic with a Multilingual, SEO-Optimised Website

Delivering a multilingual website optimised for key markets that drove strong global traffic, boosted visibility, and generated ongoing leads.

Raising Brand Awareness with PR Across the UK and Germany

Securing visibility with media tours and thought-leadership content that doubled journalist attendance and lifted web traffic by 25%.

Creating a Video Newscast Channel to Engage New Audiences

Expanding product reach with rapid-fire video newscasts that engaged new audiences and generated 55,000+ views across 110 releases.

Achieving Coverage in a National Newspaper

Securing national visibility with rapid, authoritative commentary that landed prominent SciVisum quotes in The Telegraph’s online coverage.

Increasing the Profile of a British PC Manufacturer

Raising brand visibility with a UK-focused PR push that highlighted local manufacturing, secured top-tier coverage, and boosted Novatech’s industry recognition.

Delivering Strong Media Coverage for a Data Centre Management Launch

Positioning a market leader with a high-impact launch that secured 23 editor meetings, 47 coverage items, and strong recognition for pioneering data-centre management.

Positioning a Market Leader Through European PR and Thought Leadership

Improving market leadership with a multi-country PR programme that boosted awareness, secured widespread coverage, and supported a successful division acquisition.

Generating Leads and Increasing Awareness With a Webinar

Exceeding webinar goals with a multi-channel campaign that delivered 590+ registrants and 150 new contacts through email, media, ads, and LinkedIn outreach.

Acquiring Leads and Product Data Through a Survey

Designing a survey to target professional design engineers that generated nearly 600 responses and added 300+ contacts to Farnell’s list.

Generating leads and positioning brand with a webinar

Positioning industry expertise with a highly successful rail-focused webinar that delivered 246 registrations, strong attendance, and valuable targeted prospects.

Using a Whitepaper to Gain Marketing-Qualified Leads

Generating strong MQLs with a multi-channel whitepaper campaign that delivered 350 downloads mid-campaign and expanded into new global regions.

Generating leads Across Europe with an Engineering Competition

Delivering a lead generation campaign on a minimal budget with a Europe-wide engineering competition that delivered 1,000+ leads and a 20% conversion rate.

Using a Webinar to Generate Marketing Qualified Leads

Delivering 440 high-value leads through a pan-European webinar campaign that raised awareness of advanced test solutions for future telecom technologies.

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Generating Leads Through Email Marketing and Landing Pages

Capturing high-quality leads with multilingual landing pages that doubled industry-average conversion rates and became a core driver of enquiries.

Anritsu Lead Generation Campaign Case Study

Leveraging Technical Webinars for Lead Generation

Delivering a series of technical webinars and a lead generation campaign that delivered hundreds of attendees at strong CPL.

Placing Reader Competitions Across European Titles to Drive Awareness

Driving sustained awareness and lead generation with long-running European reader competitions that consistently deliver strong coverage and high-quality leads.

Developing Microsite to Promote a Coding Standard

Boosting visibility and engagement with a redesigned coding-standard site that delivered a tenfold increase in downloads and even stronger traffic growth.

Repurposing Content to Drive Lead Generation

Driving high-quality leads with a Back to Basics eBook that became the top converter, generating 600+ downloads in just 10 days.

Increasing Engagement with a Selfie Competition

Boosting brand engagement with a creative awards-night selfie competition that drove social interaction, widened reach, and strengthened event presence.

Developing a Video Campaign to Be Used in the Selling Process

Supporting sales with an animated product video that clearly communicated key benefits and became a widely used tool for pitches and brand awareness.

Using HubSpot and Personalised Emails to Increase Open Rate

Driving higher sales with personalised, data-driven email automation that boosted open rates by 150% and increased traffic to transactional pages.

Boosting Engagement with Smarter Marketing Automation

Optimising global outreach with data-driven automation that tripled industry-average open rates and strengthened customer nurturing and sales growth.

Building a EMEA Database and Delivering Email Newsletters

Driving strong engagement across EMEA with themed monthly newsletters that achieved above-industry open rates through improved data and content management.

Running Targeted Email Campaigns Across Europe.

Delivering targeted email campaigns that delivered 8%+ CTRs, boosted engagement, and expanded success across Europe.

Turning Customer Success into Powerful Case Studies

Delivering customer stories with a case-study programme that produced versatile sales content and secured multiple placements in the European press.

Editor Testimonials

Editors are very keen to tell us what they think:

Our editor quotes page has many more testimonials from journalists.

+44 (0) 1243 531123
info@napierb2b.com